Don’t get us wrong, we’re all for racing. Grand Tour top steps, Classic’s Monuments—they’re in our DNA. But sometimes riding simply to ride, riding for the love of riding, is just what we need. And this is what the Aethos lives for. Sure, it’s given nothing up to performance, and happens to be the lightest frame out there, but with no compromise to style. Aethos: Billions of calculations in the pursuit of one thing—the perfect ride. - The Aethos frame has been designed with the perfect combination of ultimate ride feel, light weight, and style—from accelerating up steep pitches and descending technical descents, to all-day saddle comfort on even the longest coffee rides, the Aethos hits the mark. But how, you ask? By reinventing the traditional road shape found on bikes of the past, we’ve subtly altered these shapes to deliver massive gains in stiffness and balance, all without affecting weight or durability. Pair that with an entirely-new layup and process that we’ve perfected over multiple decades and you have the lightest frame out there (585 grams, S-Works, size 56cm). The Aethos is more than just a new bike, it’s the first of a new breed. - A featherweight frame is useless without confidence-inspiring ride characteristics, which is why we’ve developed the Aethos to have the perfect balance of front and rear stiffness combined with exceptional ride quality. By studying the flexing and breathing of carbon fiber, we were able to discover groundbreaking findings about how forces flow through frames. Just a few pedal strokes and you’ll realize this sublime ride sets a new standard. - Every detail, from the derailleur hangers to the fork expander plug have been designed with style, weight, and durability in mind—everything in pursuit for the perfect ride.
For years, time trial bikes have had very similar attributes—skinny, deep airfoils, sketchy handling, subpar braking, and heavy frames. For the "flat and fast" courses of yesteryear, these qualities may have been acceptable, but with today's technically demanding courses, TT bikes needed a change. And with this in mind, we've pushed UCI regulations to their limits adding disc brakes, dropping weight, and dialing in the fit for the new Shiv TT. Is it the most adjustable TT bike out there? Yeah, but don't think it gave anything up to aerodynamics. Here's to another decade of gold medals. We've paired this wind-cheating steed with SRAM's new RED eTAP AXS 1x drivetrain, maximizing every potential gain you could ask for. And yes, we're giving you both the fastest and lightest disc wheel on the market, as well as the fastest wheels we've ever tested—Roval 321 Disc and CLX 64s. - As time-trial courses have become more technical and demanding, it's important to capitalize on years of R&D and pro rider feedback to create the fastest time trial bike—for all courses. From technical inner-city prologues, to rolling courses with steep grades, it's not just about making the fastest bike for a straight line. With this in mind we've cut the weight and greatly increased the handling characteristics of the Shiv TT with an all-new silhouette. - Fit was also one of the biggest design pillars of the new Shiv TT. With years of Retul data, and professional rider data, we've completely re-done the geometry and front-end of the bike. The updated spacers, bridge, and armrests lock in fit, improving stability and confidence, while the one-piece bar and stem simplifies and lightens the weight of the front-end, balancing the overall feel. - Disc brakes are now a necessity in TTs with variable weather, tight corners, and rough surfaces. Not only do they let you late-brake into corners and shift on the bars, but they also create a more stable chassis in corners and when accelerating. And don't worry, they don't lend themselves to any additional drag.
With seven wins at Paris-Roubaix, our Roubaix has proven that Smoother is Faster. Until this moment, however, smooth has admittedly come with some compromises. But not anymore. The all-new S-Works Roubaix now delivers compliance without compromise by introducing a radical new Future Shock 2.0 that gives you more control and damping options, a new Pave seatpost that creates our most balanced Roubaix to date, aerodynamics that equal the Tarmac, and a Rider-First Engineered frame that tips the scales below 900 grams (Size: 56cm | Black). Is it still comfortable? Sure, but don't call it a comfort bike, because performance was behind every engineering decision we made. This is the new Roubaix. Of course, this frame also includes our revolutionary, all-new Pave seatpost to ensure that your ride is perfectly balanced and comfortable. - The new frame delivers compliance without compromise via the perfect balance of aerodynamics, light overall weight, compliance, and Rider-First Engineering. With tube shapes that were born in our FreeFoil Shape Library and validated in the Win Tunnel, the new Roubaix is more aero than the Tarmac SL6. Meanwhile, to ensure the weight and ride quality, we turned to a Rider-First Engineered design to deliver optimal stiffness and compliance across all sizes, from 44 to 61cm. Of course, the frame also stays below 900 grams (Size 56cm | Black). And, to prep you for your own Hell of the North, we've made room for 33mm tires. - To go along with the new frame, we've also developed a totally new S-Works Pave seatpost. Not only is it the first compliant seatpost that's ALSO aerodynamic, it does so without any additional weight or finicky contraptions. Starting with the same D-shape design found on the Tarmac, we took its compliance a step further by building additional flex into the upper and developing a new drop-clamp design in the frame. This provides plenty of compliance while staying perfectly balanced with the front-end, so you get a smooth, balanced ride no matter how rough the road. - The Future Shock 2.0 is the result of our pro riders' demands for the cobbles of Roubaix. It's smoother, faster, and gives you more control via a knob atop the stem. This knob adjusts compression from fully open to stiff, while hydraulically-damped internals control rebound. Add it up, and this latest version will reduce fatigue and increase your speed, no matter the terrain. The new Smooth Boot, top cap, and Future Stem also enhance the aesthetic, so you get a clean transition from head tube to stem.
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